third Sunday, the place was packed.
The store netted four thousand dollars in September and October and doubled that after six months. Bruce stopped worrying. Within a year Bay Books was the hub of downtown, by far the busiest store. Publishers and sales reps succumbed to his constant badgering and began to include Camino Island on author tours. Bruce joined the American Booksellers Association and immersed himself in its causes, issues, and committees. In the winter of 1997, at an ABA convention, he met Stephen King and convinced him to pop over for a book party. Mr. King signed for nine hours as fans waited in lines that wrapped around the block. The store sold twenty-two hundred copies of his various titles and grossed seventy thousand dollars in sales. It was a glorious day that put Bay Books on the map. Three years later it was voted Best Independent Bookstore in Florida, and in 2004 Publishers Weekly named it Bookstore of the Year. In 2005, after nine hard years in the trenches, Bruce Cable was elected to the ABA Board of Directors.
4.
By then Bruce was quite the figure around town. He owned a dozen seersucker suits, each a different shade or color, and he wore one every day, along with a starched white shirt with a spread collar, and a loud bow tie, usually either red or yellow. His ensemble was completed with a pair of dirty buckskins, no socks. He never wore socks, not even in January when the temperatures dipped into the forties. His hair was thick and wavy, and he wore it long, almost to his shoulders. He shaved once a week on Sunday morning. By the time he was thirty, some gray was working itself into the picture, a few whiskers and a few strands of the long hair, and it was quite becoming.
Each day, when things slowed a bit in the store, Bruce hit the street. He walked to the post office and flirted with the clerks. He went to the bank and flirted with the tellers. If a new retail shop opened downtown, Bruce was there for the grand opening, and he returned soon afterward to flirt with the salesgirls. Lunch was a major production for Bruce, and he dined out six days a week, always with someone else so he could write it off as a business expense. When a new café opened, Bruce was first in line, sampling everything on the menu and flirting with the waitresses. He usually drank a bottle of wine for lunch and slept it off with a little siesta in the upstairs apartment.
Often, with Bruce, there was a fine line between flirting and stalking. He had an eye for the ladies, as they did for him, and he played the game beautifully. He hit pay dirt when Bay Books became a popular stop on the author circuit. Half the writers who came to town were women, most under forty, all obviously away from home, most of them single and traveling alone and looking for some fun. They were easy and willing targets when they arrived at the bookstore and stepped into his world. After a reading and signing session, then a long dinner, they often retired to the apartment upstairs with Bruce for “a deeper search for human emotion.” He had his favorites, especially two young ladies who were doing well with erotic mysteries. And they published every year!
Despite his efforts to carefully groom his image as a well-read playboy, Bruce was at his core an ambitious businessman. The store provided a healthy income, but that was not by accident. Regardless of how late his night had been, he was at the store before seven each morning, in shorts and a T-shirt, unloading and unboxing books, stocking shelves, taking inventory, even sweeping the floors. He loved the feel and smell of new books as they came out of the box. He found the perfect spot for each new edition. He touched every book that came into the store, and, sadly, every book that was re-boxed and returned to the publisher for credit. He hated returns and viewed each one as a failure, a missed opportunity. He purged the inventory of stuff that didn’t sell, and after a few years settled on about twelve thousand titles. Sections of the store were cramped spaces with saggy old shelves and books stacked on the floors, but Bruce knew where to find anything. After all, he had carefully placed them all. At 8:45 each morning, he hurried upstairs to the apartment, showered, and changed into his seersucker of the day, and at precisely 9:00 a.m. he opened the doors and greeted his customers.
He rarely took a day off. For Bruce, the idea of a vacation was a trip to New England to meet antiquarian book dealers in their old dusty shops and talk about the market. He loved rare books, especially those by twentieth-century American authors, and he collected them with a passion. His collection grew, primarily because he wanted to buy so much, but also because he found it painful to sell anything. He was a dealer for sure, but one who always bought and almost never sold. The eighteen of “Daddy’s old books” he’d filched became a wonderful foundation, and by the time Bruce was forty years old he valued his rare collection at two million dollars.
5.
While he served on the ABA Board, the owner of his building died. Bruce bought it from the estate and began expanding the store. He shrunk the size of his apartment and moved the coffee bar and café to the second floor. He knocked out a wall and doubled the size of his children’s section. On Saturday mornings, the store was filled with kids buying books and listening to story time while their young moms were upstairs sipping lattes under the watchful eye of the friendly owner. His rare book section received a lot of his attention. On the main floor, he knocked out another wall and built a First Editions Room with handsome oak shelves, paneling, and expensive rugs. He built a vault in the basement to protect his rarest books.
After ten years of apartment living, Bruce was ready for something grander. He’d kept his eye on several of the old Victorians in historic downtown Santa Rosa, and had even made offers to purchase two of them. In both cases he failed to offer enough, and the homes quickly sold to other buyers. The magnificent homes, built by turn-of-the-century railroad magnates and shippers and doctors and politicians, were beautifully preserved and sat timelessly on streets shaded with ancient oaks and Spanish moss. When Mrs. Marchbanks died at the age of 103, Bruce approached her daughter, age 81 and living in Texas. He paid too much for the house, but then he was determined not to lose a third time.
Two blocks north and three blocks east of the store, the Marchbanks House was built in 1890 by a doctor as a gift to his pretty new wife, and had been in the family ever since. It was huge, over eight thousand square feet sprawled over four levels, with a soaring tower on the south side and a turret on the north, and a sweeping veranda wrapped around the ground floor. It had a roof deck, a variety of gables, fish-scale shingles, and bay windows, many of which were adorned with stained glass. It covered a small corner lot that was lined with white picket fences and shaded by three ancient oaks and Spanish moss.
Bruce found the interior depressing, with its dark wood floors, even darker painted walls, well-worn rugs, sagging, dusty drapes, and abundance of brown-brick hearths. Much of the furniture came with the deal, and he immediately began selling it. The ancient rugs that were not too threadbare were moved to the bookstore and added decades to its ambience. The old drapes and curtains were worthless and thrown away. When the house was empty, he hired a paint crew that spent two months brightening up the interior walls. When they were gone he hired a local artisan who spent another two months refinishing every square inch of the oak and heart pine flooring.
He bought the house because its systems worked—plumbing, electrical, water, heating, and air. He had neither the patience nor the stomach for a renovation, one that would virtually bankrupt a new buyer. He had little talent with a hammer and better ways to spend his time. For the next year, he continued to live in his apartment above the store as he pondered the furnishing and decorating of the house. It sat empty, bright, and beautiful, while the task of molding it into his livable space became intimidating. It was a majestic example of Victorian architecture and thoroughly unsuited for the modern and minimalist decor he preferred. He considered the period pieces fussy and frilly and just not his style.
What was wrong with having a grand old home that stayed true to its origins, at least on the outside, while jazzing up the interior with modern furniture and art? Something was not right with that, though, and he bec
ame handcuffed with ideas of a decorating scheme.
He walked to the house every day and stood in every room, perplexed and uncertain. Was it becoming his folly, an empty house much too large and complicated for his uncertain tastes?
6.
To the rescue came one Noelle Bonnet, a New Orleans antiques dealer who was touring with her latest book, a fifty-dollar coffee-table tome. He had seen Noelle’s publisher’s catalog months earlier and was captivated by her photograph. Doing his homework, as always, he learned that she was thirty-seven years old, divorced with no kids, a native of New Orleans, though her mother was French, and well regarded as an expert on Provençal antiques. Her shop was on Royal Street in the Quarter, and according to her bio she spent half the year in southern and southwest France scouring for old furniture. She had published two previous books on the subject and Bruce studied both of them.
This was a habit if not a calling. His store did two and sometimes three signing events each week, and by the time an author arrived Bruce had read everything he or she had published. He read voraciously, and while he preferred novels by living authors, people he could meet, promote, befriend, and follow, he also devoured biographies, self-help, cookbooks, histories, anything and everything. It was the least he could do. He admired all writers, and if one took the time to visit his store, and have dinner and drinks and so on, then he was determined to be able to discuss his or her works.
He read deep into the night and often fell asleep with an open book in the bed. He read early in the morning, alone in the store with strong coffee, long before it opened if he wasn’t packing and unpacking. He read constantly throughout the day, and over time developed the curious routine of standing in the same spot by a front window, near the biographies, leaning casually on a full-sized wood sculpture of a Timucuan Indian chief, sipping espresso nonstop, with one eye on the page and the other on the front door. He greeted customers, found books for them, chatted with anyone who wanted to chat, occasionally helped at the coffee bar or front register when things were busy, but always eased back to his spot by the chief, where he picked up his book and resumed his reading. He claimed to average four books per week and no one doubted this. If a prospective clerk did not read at least two per week, there was no job offer.
At any rate, Noelle Bonnet’s visit was a great success, if not for the revenue it generated, then certainly for its lasting impact on Bruce and Bay Books. The attraction was mutual, immediate, and intense. After a quick, even abbreviated dinner, they retired to his apartment upstairs and enjoyed one hell of a romp. Claiming to be ill, she canceled the rest of her tour and stayed in town for a week. On the third day, Bruce walked her over to the Marchbanks House and proudly displayed his trophy. Noelle was overwhelmed. For a world-class designer/decorator/dealer, the presentation of eight thousand square feet of empty floors and walls behind the facade of such a grand Victorian was breathtaking. As they drifted from room to room, she began having visions of how each should be painted, wallpapered, and furnished.
Bruce offered a couple of modest suggestions, such as a big-screen TV here and pool table over there, but these were not well received. The artist was at work, suddenly painting on a canvas with no borders. Noelle spent the following day alone in the house, measuring and photographing and simply sitting in its vast emptiness. Bruce tended the store, thoroughly smitten with her but also having the first tremors of a pending financial nightmare.
She cajoled him into leaving the store over the weekend and they flew to New Orleans. She walked him through her stylish, though cluttered, store, where every table, lamp, four-poster bed, chest, chaise, trunk, rug, commode, and armoire not only had rich origins in some Provençal village but was destined for the perfect spot in the Marchbanks House. They roamed the French Quarter, dined in her favorite local bistros, hung out with her friends, spent plenty of time in bed, and after three days Bruce flew home alone, exhausted, but also, for the first time, admittedly in love. Damn the expense. Noelle Bonnet was a woman he could not live without.
7.
A week later, a large truck arrived in Santa Rosa and parked in front of the Marchbanks House. The following day, Noelle was there directing the movers. Bruce walked back and forth from the store, watching with great interest and a touch of trepidation. The artist was lost in her own creative world, buzzing from room to room, moving each piece at least three times, and realizing she needed more. A second truck arrived not long after the first one left. Bruce, walking back to the store, mumbled to himself that there could be little left in her shop on Royal Street. Over dinner that night, she confirmed this, and begged him to leave for France in just a few days for another shopping adventure. He declined, saying he had some important authors on the way and had to tend to the store. That night, they slept in the house for the first time, in a wrought-iron contraption of a bed she had found near Avignon, where she kept a small apartment. Every stick of furniture, every accessory, every rug and pot and painting had a history, and her love for the stuff was contagious.
Early the following morning, they sipped coffee on the back porch and talked about the future, which, at the moment, was uncertain. She had her life in New Orleans and he had his on the island, and neither seemed suited for a long, permanent relationship that involved pulling up stakes. It was awkward and they soon changed the subject. Bruce admitted he’d never been to France and they began planning a vacation there.
Not long after Noelle left town, the first invoice arrived. It came with a note, handwritten in her beautiful script, in which she explained that she was forgoing her usual markup and basically selling the stuff at cost. Thank God for small miracles, he mumbled. And now she’s headed back to France for more!
She returned to New Orleans from Avignon three days before Hurricane Katrina. Neither her store in the French Quarter nor her apartment in the Garden District was damaged, but the city was mortally wounded. She locked her doors and fled to Camino Island, where Bruce was waiting to soothe and calm her. For days they watched the horror on television—the flooded streets, the floating bodies, the oil-stained waters, the frantic flight of half the population, the panicked rescue workers, the bumbling politicians.
Noelle doubted she could return. She wasn’t sure she wanted to.
Gradually, she began to talk of relocating. About half of her customers were from New Orleans, and with so many of them now in exile she was worried about her business. The other half was spread throughout the country. Her reputation was wide and well known and she shipped antiques everywhere. Her website was a success. Her books were popular and many of her fans were serious collectors. With Bruce’s gentle prodding, she convinced herself she could move her business to the island and not only rebuild what had been lost but prosper.
Six weeks after the storm, Noelle signed a lease for a small space on Main Street in Santa Rosa, three doors down from Bay Books. She closed her shop on Royal Street and moved what was left of her inventory to her new store, Noelle’s Provence. When a new shipment from France arrived, she opened the doors with a champagne-and-caviar party, and Bruce helped her work the crowd.
She had a great idea for a new book: the transformation of the Marchbanks House as it filled up with Provençal antiques. She had photographed the home extensively as it sat empty, and now she would document her triumphant renovation. Bruce doubted the book would sell enough to cover its costs, but what the hell? Whatever Noelle wanted.
At some point the invoices had stopped arriving. Timidly, he broached this subject, and she explained with great drama that he was now getting the ultimate discount: Her! He might own the house, but everything in it would be theirs together.
8.
In April 2006, they spent two weeks in the South of France. Using her apartment in Avignon as home base, they roamed from village to village, market to market, eating food that Bruce had only seen photos of, drinking great local wines not available back home, staying in quaint hotels, seeing the sights, catching up with her friends,
and, of course, loading up with more inventory for her store. Bruce, always the researcher, thrust himself into the world of rustic French furniture and artifacts and could soon spot a bargain.
They were in Nice when they decided to get married, right then and there.
CHAPTER THREE
THE RECRUIT
1.
On a perfect spring day in late April, Mercer Mann walked with some anxiety across the Chapel Hill campus of the University of North Carolina. She had agreed to meet a stranger for a quick lunch, but only because of the prospect of a job. Her current one, adjunct professor of freshman literature, would expire in two weeks, courtesy of budget cuts brought on by a state legislature dominated by those rabid about tax and spending cuts. She had lobbied hard for a new contract but didn’t get one. She would soon be out of work, still in debt, homeless, and out of print. She was thirty-one years old, quite single, and, well, her life was not exactly going as planned.
The first e-mail, one of two from the stranger, a Donna Watson, had arrived the day before and had been about as vague as an e-mail could be. Ms. Watson claimed to be a consultant hired by a private academy to locate a new teacher of creative writing for high school seniors. She was in the area and could meet for coffee. The salary was in the range of seventy-five thousand dollars a year, on the high side, but the school’s headmaster