~~~

  When Herod heard the rumour of great savings, he was agog and enquired directly from his three wise yes men.

  ‘Why do they no come to my Babel Towers where I offer so much, camel crèche and ark parking. I put in new leper bays and provide ass holding. What more can they want? Are they not free to peruse at leisure with no staff to hassle them from impulse buys and I give credit where credit is due, even if it is a sacrifice to me with my no deposit money back policy if they spend, spend, spend!’

  ‘It is called competition and it is good that this has come to pass.’

  ‘Says who?’

  ‘Economists.’

  ‘May their eftpos card curl! Well, what are you waiting for? Hurry, go and find the bargains so that I too may save. Scour the land of plenty, and the one with the milk and honey and oil a few palms if need be.’

  And all this was done and the shareholders were very pleased.